The Strategic Imperative of Aligning Marketing With Business ObjectivesIn the dynamic realm of business, the convergence of marketing strategies with organizational objectives isn't just beneficial—it's...
Unlocking Business Growth & Profit: Sales & Marketing Alignment - How revenue marketing is driving growth profitHow Sales & Revenue Marketing Alignment Results in Increased Customer Retention, Higher Win Rates, and Faster Growth. In today's...
Influencer & user generated content roadmapDid you know that the Influencer Marketing economy hit a whopping $16.4 billion last year? Have you thought about how influencers impact...
The impact of brand equity on profits - your fractional CMO can help. Discover the significant role of a company's brand in stock exchanges. Boosting your operating profits can be as simple as increasing...
How your Fractional CMO Is Keeping Long-Term Vision Resulting Into Performance ImprovementAs a leader, it is your responsibility to create a unified vision of the future for your company or unit. However, it is equally...